Dr Pepper continues the “We Exist” campaign focusing on the unbelievably satisfying Diet Dr Pepper, online at DrPepper.com. WeExist is the online community where the unbelievable can communicate and connect with others like them, including Santa Claus, Sasquatch, Alien, Leprechaun, Easter Bunny and the Tooth Fairy.
Unbelievable Contest
The I Exist Support Group tries to work out who is the most unbelievable figure in the room: Santa Claus or the guy who delivers a “satisfying diet drink.” As the characters, Sasquatch, Alien, Leprechaun and the Tooth Fairy look on, the Easter Bunny declares a tie between the nervous contestants. “There’s only one way to settle this!” the Tooth Fairy exclaims, pouring a glass of Diet Dr Pepper for Sasquatch.
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