"Every child deserves to live happily ever after. Donate today."
Advertising Agency: OgilvyOne, Sydney, Australia
Creative Director: Simon Bloomfield
Art Director: Karolina Bukowiecka
Copywriter: Shelley Dodd
Illustrators: Steven Nuttall, Anton Petrov
Retoucher: Parkar Akhalak
Published: September 2008
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