Sunday, August 10, 2008

GE: Windfarm_


A windfarm is retouched to become the Bird’s Nest stadium.

Rice paddies are retouched as race lanes.

Lotus lined swimming lanes lead to an island.

A water lotus is retouched to appear as a shower and green turtles.

GE is connecting environmental technology with the Beijing Olympics in a print advertising campaign, using the phrase, “For the good of the Games, for the good of the planet. To learn more about ecomagination, please visit ecomagination.com”
more from the Olympics campaign at GE

No comments:

Post a Comment